Detailed Introduction of Eye Makeup Products

To purchase eye makeup products in the United States, there are several channels available, each offering different price ranges and purchasing methods depending on factors such as product type, material, design, and order quantity.

1. Direct Import (Through Manufacturers in China or Other Countries)

   Channel: Directly importing eye makeup products is a common approach for businesses sourcing beauty products from manufacturers. You can find suppliers of eye makeup through B2B platforms like Alibaba, Global Sources, or by attending international trade fairs for cosmetics and beauty supplies. Establishing long-term partnerships with overseas manufacturers can help secure better pricing and a stable supply chain.

   Price: The cost of eye makeup products varies based on type, material, and order volume.

   • Bulk purchase:

     • Eyeshadow: $1 – $5 per unit for standard pressed powder or cream formulas.

     • Eyeliner: $0.50 – $3 per unit for pencil, liquid, or gel eyeliners.

     • Mascara: $2 – $10 per unit for standard mascaras.

     • High-end or custom eye makeup products: Prices may exceed $10 – $50 per unit, especially for premium formulas, ergonomic packaging, or luxury branding.

2. Wholesale Market Channel

   Major U.S. cities like Los Angeles, New York, and Chicago have large wholesale beauty markets that offer a wide variety of eye makeup products, including eyeshadows, eyeliners, mascaras, and eyebrow pencils. These markets provide businesses the opportunity to connect with wholesalers, negotiate pricing, and discuss shipping and payment terms.

   Price: The price of eye makeup products in the wholesale market typically ranges between $2 – $20 per unit, depending on factors such as:

   • Product type: Eyeshadow (powder, cream), eyeliner (gel, pencil, liquid), mascara, eyebrow pencils, etc.

   • Material & craftsmanship: Quality of the ingredients (e.g., natural pigments, waterproof formulas, hypoallergenic ingredients).

   • Design & branding: Custom-printed packaging, luxury packaging, ergonomic designs.

   • Bulk purchase discounts that can significantly reduce per-unit costs.